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ItÂ’s true color holds a significant importance in achieving the aesthetic look that we want for our website. Not only are colors a way of communicating feelings and emotions but they also serve a pivotal tool for impacting consumersÂ’ decision to make a purchase. Even numerous studies reveal that colors exert a persuasive psychological influence on human brain. Look at the infographic below to better understand how colors influence our minds, attitudes and emotions, especially when incorporating color psychology into your landing page designs.