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It doesnÂ’t matter if youÂ’re watching TV, listening to Pandora, using Google, or driving down the highway, youÂ’re going to see or hear advertisements for something. With so much ad-noise around, itÂ’s equally important that an advertisement stands out from others, especially when users are willing to spend their hard-earned money. After all, advertisements make people buy things that they need or donÂ’t need. But how they make people buy things is a million dollar question.